Social media content creation for Dan Murphy’s.
www.danmurphys.com.au
During the last couple of years I’ve worked alongside the social media team at Dan Murphy’s. I’ve been involved in a range of projects, including the launch of White Claw in Australia and the creation of new interactive campaigns. The projects I’ve been apart of has involved photography, illustration, digital mockups, animations and overall art direction.
To the left: This was a text message series created to engage the viewer in a relatable way. To the right: One of many visual components in the White Claw launch campaign. This one was art directed by me and shot by Chris Sutherland.
“Sip of the week” was a campaign created to educate and inspire customers.